“State of Hispanic Business” is the name of the forum to be held by the Greater Philadelphia Hispanic Chamber of Commerce (GPHCC) on Wednesday, November 1st. The event aims to shed light on the climate, conditions, and trends in Hispanic-owned businesses in the region.
Presented by TD Bank, the forum will feature a group of regional and national experts who will highlight best practices and research that can help shape strong investments, programs, and solutions for the challenges facing the Latino business community.
Laura Barrón-López, a White House correspondent for PBS NewsHour, will moderate the event, which is targeted at elected officials, government agencies, financial institutions, community and government affairs personnel, economic development agencies, Latino and corporate leaders, and business owners.
The program, scheduled from 8:30 am to 11:00 am EST, will begin with attendee registration and then proceed to the presentation of the Latino Small Business Agenda by Jennifer Rodríguez, President and CEO of the Greater Philadelphia Hispanic Chamber of Commerce.
Following this, “Latinas in Business” will take place. In this segment, a panel of experts, consisting of Latina businesswomen who are shaping the future of beauty, cosmetics, and lifestyle industries, will share stories marked by resilience and innovation. They will not only celebrate their individual successes in the “State of Hispanic Business” but also shed light on the transformative power of diversity and representation in redefining contemporary beauty, wellness, and lifestyle standards.
Nicol Varona Cancelmo, a Dominican immigrant, co-founded OCOA, a luxury curly hair product line with her older sister, Cory. OCOA helps individuals find confidence in their natural beauty with clean and minimal ingredients.
Bettina Mercado, of Puerto Rican descent, is the President of the renowned makeup line, Bettina Cosmetics. Her journey led her from an acting career to a pivotal moment when her mother, Julia, called to tell her she could no longer be the face of the family business, changing the course of her life with a new challenge.
Shannon Maldonado, Founder and Creative Director of YOWIE, a home goods store and design studio. Shannon created YOWIE by leveraging her skills, talents, and experiences from her fashion career, which now extend into the interior design of Hotel YOWIE.
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The event, to be held at WHYY Studios, Independence Mall West, 150 N. 6th Street, Philadelphia, PA 19106, will also provide access to capital and business certification for women entrepreneurs with WBENC and TD Bank before concluding the eventful day.
Those interested in participating in the “State of Hispanic Business” to network, gain inspiration, and gather informative insights should visit the GPHCC website at www.philahispanicchamber.org to register.